Joelle Eyeson, a 23 years old graduate from the University of Hertfordshire has decided to launch her cake company, after finding it very difficult in getting a job.

She decided to take her passion for baking a step further and launch love bakes after she couldn’t get a job after graduating from the university; Joelle who has always had a passion for baking as a child decided to create the company where she can use her creative mind from fashion and use it in designs for her baking.

Things couldn’t have gone any better for Joelle when she got a grant from the Luton borough which helped in getting things off the ground.

Her company Love bakes make cute cupcakes with different colourful designs.

She is currently planning in running cupcake workshops and also looking to opening her own cafe with a real vintage, girly feel.

Joelle also has a brother who has also launched his business; i guess you could say business runs in the family.

She is currently running the business from home.

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